

Because the REST API is so versatile, you can create a lot of different options. For example, you can send an SMS confirmation after a subscriber enters information on a web form, or automatically trigger a shipping confirmation. The MobileConnect app and REST API work together to automate the sending of many types of SMS messages. MobileConnect provides stored headers and footers that help you standardize this legalese, so use those tools to help you ensure regulatory compliance. You need to include directions that help the subscriber receive assistance or stop receiving your messages (fingers crossed they won’t). However, SMS messages also require a little more regulatory language than other messaging options. SMS messages are immediate and tend to demand more attention, so you want to keep things short and include a definite call to action. Of course, you always want to send only the most relevant and important content in your messages. Also, set send blockouts to prevent sends from kicking off at a bad time. Just start your sends early enough in the specified time zone to make sure a long send won’t run into nighttime hours. MobileConnect does give you some control over send times, though. The device could move back into a network range after losing signal for awhile, or the subscriber could be turning their device back on (or recharging their phone). The problem is that you can’t always predict when your SMS messages arrive on a mobile device.

Much like MobilePush, you want to send SMS messages only when the subscriber is likely (and awake) to receive them. That way, you can make sure you follow the correct guidelines and regulations as you prepare to send messages. That’s why MobileConnect uses guides for SMS sending to help guide your efforts. SMS remains an extremely effective tool around the world, but you need to properly prepare your efforts to make sure you have everything in place to conduct your send. Different countries and regions require separate short or long codes to send to recipients in this area. Location isn’t just a factor for segmentation or regulation when it comes to MobileConnect.
#Salesforce send sms how to#
In this unit, you learn how to apply best practices to your sends and integrate MobileConnect with Journey Builder. So, they expect high-quality, relevant, and timely messages-and it’s up to you to deliver. After all, they often give these messages immediate attention. But those customers are more discerning when it comes to receiving text messages. More than 5 billion people have mobile devices, which means you can reach a lot of customers with MobileConnect. Identify the dos and don’ts of SMS messaging.Create effective SMS messages using MobileConnect.After completing this unit, you’ll be able to:
